“The Halibut 90 is a heavily weighted jerkbait designed to catch predator species in inlet or surf fishing.

Its body is designed to minimise air resistance during casts, thereby stabilizing and balancing the lure while in the air. This innovative attention to detail allows anglers to cast to distances that were previously unreachable.

The body shape imitates one of the most popular bait fish, the sardine. The Halibut 90 draws strikes even when conventional lures can’t get a bite.

The uniquely shaped lip of the Halibut 90 creates a strong wobble and rolling action. The lure is designed to maintain a consistent swimming action that draws the attention of predator fish from a greater distance.